Description
This private presentation’s goal is to show ISOs and acquirers how to stimulate and get merchant lead referrals from 20% of your merchant base.
This presentation is divided into 6 parts:
- Part 1 explains the attitude that prevents ISOs and acquirers from getting referrals from their merchants
- Part 2 explains the attitude of merchants that stops them from referring other merchants
- Part 3 explains what a referral system is and its main cornerstones
- Part 4 goes in detail about the five goals of a referral system
- Part 5 explores the 6 components of a successful referral system
- Part 6 looks at the 20% of the referrers and how to stimulate them to refer more frequently
At the end of this presentation, you will know in detail how to set up a referral system that will get 20% of your merchant base to refer to you.
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